Laura Rizzardi

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LAURA RIZZARDI

Locality: Milan Area, Italy
Summary: Laura is an enthusiastic research director with over 25 years experience in Qualitative Research. She has held senior-level positions since 1988 and has always dealt with blue-chip clients. Open to anything new and keen on developing new skills and taking on new challenges she recently spent some years in London, to study communication and media sciences and to have working experiences at international level. On the basis of newly-acquired competences (semiotics, linguistics, narratology, rhetoric, graphic design theory, film theory, human nonverbal communication analysis, etc.) she has developed specialised methodologies to be applied to qualitative research on brand communication and to qualitative research on TV programmes and TV personalities. Laura is experienced in using both the traditional qualitative tools and more innovative methods, such as Semiotic and Cultural Analysis, Ethnography, programmes of Consumer Connection, tools for assessing emotions, etc. Laura is the high-energy and hands-on kind of researcher who enjoys being involved in the field work and has moderated over 3.000 Focus Groups. She is currently interested in developing new approaches in the area of qualitative research on innovation (on and off line).
Current: Research Director and Partner at LEXIS RICERCHE
Past: Research Director at RQ Studying communication and media sciences at South Thames College Managing Director and Research Director at Explain Head of Qualitative Department at Research International Research Director at Research International Senior Research Executive at Market Dynamics Qualitative Free Lance Consultant at Eurisko Lecturer in the Department of Psychology at Universit Cattolica del Sacro Cuore see less... 5 more...
Education:  Universit Cattolica del Sacro Cuore Psychology (1978-1982) 
 Universit Cattolica del Sacro Cuore Philosophy With Psychology (1972-1976) 

Industry: Market Research
Skills: Research supporting innovation. Research supporting brand building. Research on advertising and packaging development and assessment. Psycho-Semiotic analysis of advertisements, packages, products and media. Research on TV programmes and personalities: TV programme development and revamping, TV genres and sub-genres potential, TV Channels branding, TV personalities and new talents potential and best positioning. Research on luxury goods. International research.
Experience: LEXIS RICERCHE (Partnership; Market Research industry): Research Director and Partner,  (January 2006-Present) 
RQ (Market Research industry): Research Director,  (2005-2005) 
South Thames College (Educational Institution; Higher Education industry): Studying communication and media sciences,  (2002-2004) 
Explain (Mar...
Interests: consulting offers, new ventures, expertise requests, business deals, getting back in touch

Riferimenti per Laura Rizzardi

Web Results

LEXIS RICERCHE

Ferruccio Maffii: Umberto Avanzi: Mario Unnia: Giovanni Rizzi: Laura Rizzardi: Marta Lucca

Le Guide | Menù informativo

Melato Pietro. Peretti Daniela. Policante Laura. Rizzardi Sergio. Salgari Sonia. Stevanoni Armando. Vedovato Carolina. Zanetti Maurizio

Contatti

Giuliano Sinigaglia: WebEditor - Consigliere 5 Giancarlo Bissa: Webmaster - Consigliere 6 Marco La Rosa: Direttore Tecnico 7 Laura Rizzardi: Allenatrice Esordienti

Associazione Sportiva Predaia Cassa Rurale d'Anaunia

Laura Rizzardi Martina Busarello Martina Cattani . Silvia Biada Sofia Murer Valentina Lorengo

Record societari femminili

Laura Rizzardi. 2'23"90. Claudi a Lastrato. Laura Sinigaglia. Erica Pacinotti. Silvia Bianchi. 20/12/2009. 2'00"06. Staffetta. 4x100 misti. Chiara Bianchi. Laura Sinigaglia

Rizzardi - Milano, Italia

LAURA RIZZARDI Qualifica Owner, LEXIS RICERCHE Informazioni demografiche Milano, Italia | Ricerche di mercato Attuale:

Rizzardi - Italia

LAURA RIZZARDI Qualifica Owner, LEXIS RICERCHE Informazioni demografiche Milano, Italia | Ricerche di mercato Attuale:

Artisti

Rivalta Laura Rizzardi Luciano Rizzato Luciano Rochira Ilaria Rogers Andrew (Australia) Romany (Australia) Romano Arnaldo Roma Gina * Rosai Ottone *

Temi 3 -cap2

Laura Rizzardi, Il fascino della perfezione: questioni preliminari ad una interpretazione dei significati politici dell'utopia, in A.Q. Aristarchi (a cura di), Questioni ...

L'etica tra pace e guerra

Laura Rizzardi, Il fascino della perfezione: questioni preliminari ad una interpretazione dei significati politici dell'utopia, in A. Q. Aristarchi (a cura di), Questioni ...

Le Guide | Menù informativo

Melato Pietro. Peretti Daniela. Policante Laura. Rizzardi Sergio. Salgari Sonia. Stevanoni Armando. Vedovato Carolina. Zanetti Maurizio

Società e conflitto - n. 39-40, 2009 -…

Laura Rizzardi, Il fascino della perfezione: questioni preliminari ad una interpretazione dei significati politici dell'utopia, in A.Q. Aristarchi (a cura di), Questioni di ...